Why A Lower PR Site Can Outperform a Higher PR Site

07/27/2010


Google has a problem

“anything that can be abused… will be”

That being said, this logic prevails:

This was my response to a forum thread on Reddit, specifically a “sub reddit”, the SEO Reddit.

====

Google needed to illustrate to webmasters that “if you produce X quality content” you’ll be ranked at “par”, if you produce “better quality content” you’ll be ranked at “X above par”

To “train ” webmasters to produce better quality, they introduced the little green bar that shows up in the Google toolbar.

Ok fine, that worked… for a while.

THEN, some webmasters (who were ALSO astute marketers) began SELLING links from their high(er) page rank websites.

This altered the quality of the search results that Google was serving up, altered them for the worse, once this behavior began to threaten Google’s userbase (the general public began to be disillusioned with Google’s utility to them).

Google began to incorporate TWO sets of PUBLICLY STATED page rank.

End result?

The page rank being “displayed” in the tool bar is fiction. The REAL page rank Google is NOT SHOWING US.

So a page that has a PR0 or a PR1 might in reality be much higher, but Google has no vested interest in allowing that important bit of information to become public.

Local SEO Frederick Md

Yes we are for hire and have a good, better, best plan for you to choose from:

Fees For Search Engine Marketing and Social Media Optimization:

Social Media Optimization: 8 hours of one on one consultation, create social media profiles with SEO ranking specifically in mind. First Hour is exploratory, we may or may not choose to represent you, we will discover if we can realistically do something for your product or service in this first hour. Fee $100.00 per hour or $700 come into our shop at 1446 W Patrick St, Frederick Md or we can do remote log in where we can both move the mouse and I can answer questions over the phone live

Google Places or Google Local Business Listing ranking

Our SEO battle testing is showing us that Google Places (aka Google local business listings) often are the ONLY search results that display on a smartphone! Not only that – some of our local SEO clients report earning more ROI per advertising $ invested from a Google Places ranking rather than an Organic Google ranking.

We provide guaranteed ranking in Google places for our small business clients Many small businesses come to us with excellent ranking in the organic listings (sometimes called the natural search results or the main body of search results) but they are NOT ranking in the 3 pack of Google Maps.

Increasingly people will start using their smart phone instead of a laptop, you need your company to rank in the top 3 or you will be virtually invisible. Fee for top 3 ranking in Google Places and one listing in the top ten Google organic listings $2000 annually

We’re not talking about you showing up when your company name is Googled

Try this: IT Services Frederick Md (That’s our computer shop in Frederick Md)

Or this (our SEO client is divorce attorney Kelly Koch) Google Divorce Attorneys Corpus Christi

Or this (our client is Commercial Buildings Maintenance Inc) Google Commercial Cleaning Frederick Md (notice their company Facebook page is listed right below their top 2 listings?)

Keyword selection consultation: one on one consultation to select effective keywords $100.00 per hour Typically our clients have a long list of keywords they’d like to be found under, we counsel you should pick no more than 3 keyword phrases, sell one thing and sell it well.

You only have X amount of Google authority available to you at one time, attempting to spread a finite quantity of Google Juice over many keywords is counter productive in our experience. Every 6 weeks add 3 more keyword phrases to target, do NOT attempt all of them at once.

Managed Company Facebook Pages

Ghost write content for the supporting blogs we create, get each of them to rank in Google and create content for your company Facebook page and get the company Facebook Page we create and manage for your company to rank in Google:

$1000 upfront: between $500 month and $1000 month for retainer fee and content creation/management. Fee’s vary depending on the competitiveness of your target market. We can hit any target, some targets are harder to hit than others.

Typical Fee is $15000 annually ideally for criminal lawyers, divorce attorneys that want to dominate the local search pages for the geographical area they practice law in.

National SEO Rankings: fees vary depending on competitiveness of the selected keyword phrase. Fees range from $14,000 annually $2000 up front, $1000 month to as much as $25,000

Local Google Advertising Strategist David Bruce Jr of Frederick Web Promotions

240 644-7530

Free 1 Hour of SEO Consulting For Facebook Fans of IT Services Frederick Maryland

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